With over 55 hotels under its name across remarkable cities in Denmark, Iceland, Norway, and Sweden, First Hotels offers the finest accommodation services and unique, warm atmosphere where guests can truly relax. Boasting itself as a hotel chain for everyone, it has a wide range of solutions that really meet the demands of all clients.

Established in 1993, First Hotels provides the best tools to help facilitate the success of hotel owners. With the right assistance that it provides, its partners can thrive in the market and take advantage of growth opportunities. The company does this by making sure that their revenues increase while their distribution costs decrease. Guiding clients with their needs in distribution, e-commerce, marketing, revenue management, and sales, it helps them become competitive players in the industry.

To ensure successful collaborations and partnerships, First Hotels has designed one of the best loyalty programs in the market. With competitive franchise fees, clients can maximize their profitability as part of the company. They have exclusive access to a reputable network of over 2,000 hotel co-members in Iceland, Scandinavia, and Spain. This extensive global network surely makes their hotels more visible in the global scale, allowing them to build their brands and make these known to the world.