About Blu Hotels Serrada
One of the leading hotel brands and lodging chains in Italy and considered as an authority in Italian Holidays, Blu Hotels offers 20 years of trusted experience in the hotel industry. Established back in 1993, Blu Hotels managed to grow from 3 hotels to 30 properties that includes high-end resorts in different prime locations in Italy.
Pioneered by Fabrizio Piantoni and Nicola Risatti, well-known names in the tourism industry back in 1993, the brand easily rose to success living up to its main slogan: guests first. After implementing a fast-paced expansion policy, Blu Hotels easily met the needs of its guests and managed to market its hotel to different types of travelers - business travelers, families, couples, kids and even politicians.
Blu Hotels main focus were on the mid-market range offering an affordable home away from home for families. Located near coastal areas, lakesides, mountains, vibrant cities and national parks, Blu Hotels managed to become an important sector of every community the hotel brand is introduced too. Providing jobs to locals and creating a brand name that can be positively associated with their locations, Blu Hotels is ready and set to enter the national and international hotel and hospitality scene in a few more years.
